投資推廣署
經理（市場推廣及傳訊）(Ref: IPE/02/2023)
Manager (Marketing and Communications)(Ref: IPE/02/2023)
港幣50,045元
職責
投資推廣署現正物色一名積極、經驗豐富及充滿熱忱的人才，加入其市場推廣及傳訊團隊擔任經理一職。
你的主要職責是協助團隊推行市場推廣及傳訊策略，透過內容推廣吸引海外及內地企業來港投資，並與投資推廣署本地及海外辦事處的同事、相關行業持分者及商業伙伴合作。
要勝任以上職位，你須：
• 具備內容推廣、數碼推廣、翻譯以及策劃及推行社交媒體項目方面的相關經驗；
• 優秀的中英文寫作和溝通能力；
• 擅於與內外持分者和商業伙伴聯絡溝通；以及
• 能夠獨立工作、注重細節，並具備優秀解難能力、積極進取的態度、良好溝通及統籌技巧、敏銳的商業觸覺及敬業精神。
職責
• 就政府推出的新政策及香港營商環境的最新發展，撰寫並更新投資推廣署的市場推廣資料；
• 支援內容推廣的相關工作，包括編輯、翻譯和校對市場推廣資料和刊物；
• 支援數碼推廣的相關工作，包括內容管理和網站更新；
• 撰寫、設計和擬備不同社交媒體的帖文；
• 物色外部機構，包括製作公司及供應商，並與它們協調廣告和其他推廣資料製作；
• 與行業團隊及海外辦事處協調並編寫報告；
• 處理報價和付款、其他行政和採購事宜；以及
• 執行其他受指派的行政及特別職務。
你的主要職責是協助團隊推行市場推廣及傳訊策略，透過內容推廣吸引海外及內地企業來港投資，並與投資推廣署本地及海外辦事處的同事、相關行業持分者及商業伙伴合作。
要勝任以上職位，你須：
• 具備內容推廣、數碼推廣、翻譯以及策劃及推行社交媒體項目方面的相關經驗；
• 優秀的中英文寫作和溝通能力；
• 擅於與內外持分者和商業伙伴聯絡溝通；以及
• 能夠獨立工作、注重細節，並具備優秀解難能力、積極進取的態度、良好溝通及統籌技巧、敏銳的商業觸覺及敬業精神。
職責
• 就政府推出的新政策及香港營商環境的最新發展，撰寫並更新投資推廣署的市場推廣資料；
• 支援內容推廣的相關工作，包括編輯、翻譯和校對市場推廣資料和刊物；
• 支援數碼推廣的相關工作，包括內容管理和網站更新；
• 撰寫、設計和擬備不同社交媒體的帖文；
• 物色外部機構，包括製作公司及供應商，並與它們協調廣告和其他推廣資料製作；
• 與行業團隊及海外辦事處協調並編寫報告；
• 處理報價和付款、其他行政和採購事宜；以及
• 執行其他受指派的行政及特別職務。
Invest Hong Kong (InvestHK) is looking for a proactive, experienced and enthusiastic candidate to join our Marketing and Communications team as Manager.
Your key role is to assist the team in implementing marketing and communications strategies for attracting overseas and Mainland businesses to invest in Hong Kong through content marketing, as well as working with colleagues across InvestHK local and overseas offices, stakeholders and business partners.
You will need to demonstrate:
• proven experience in content marketing, digital marketing, translation as well as planning and implementing marketing and social media campaigns;
• excellent writing and communications skills in English and Chinese;
• proficiency in liaising with internal and external stakeholders and vendors; and
• ability of working independently, excellent problem-solving skills and attention to detail, a proactive attitude, good interpersonal and co-ordination skills, strong business acumen and work ethics.
Duties
• To develop and update marketing materials for InvestHK, taking into account new government policies and the latest developments in Hong Kong’s business environment;
• To provide support to content marketing, including editing, translating and proofreading of marketing collaterals and publications;
• To provide support around digital marketing, including managing the content and updating of websites;
• To develop, design and prepare social media posts across different social media channels;
• To identify, manage and work with external agencies, including production houses and vendors, on advertisement artwork and other marketing collaterals;
• To co-ordinate with sector and overseas teams and compile reports;
• To handle quotations and payments, other administrative and procurement matters; and
• To undertake any other duties as assigned.
Your key role is to assist the team in implementing marketing and communications strategies for attracting overseas and Mainland businesses to invest in Hong Kong through content marketing, as well as working with colleagues across InvestHK local and overseas offices, stakeholders and business partners.
You will need to demonstrate:
• proven experience in content marketing, digital marketing, translation as well as planning and implementing marketing and social media campaigns;
• excellent writing and communications skills in English and Chinese;
• proficiency in liaising with internal and external stakeholders and vendors; and
• ability of working independently, excellent problem-solving skills and attention to detail, a proactive attitude, good interpersonal and co-ordination skills, strong business acumen and work ethics.
Duties
• To develop and update marketing materials for InvestHK, taking into account new government policies and the latest developments in Hong Kong’s business environment;
• To provide support to content marketing, including editing, translating and proofreading of marketing collaterals and publications;
• To provide support around digital marketing, including managing the content and updating of websites;
• To develop, design and prepare social media posts across different social media channels;
• To identify, manage and work with external agencies, including production houses and vendors, on advertisement artwork and other marketing collaterals;
• To co-ordinate with sector and overseas teams and compile reports;
• To handle quotations and payments, other administrative and procurement matters; and
• To undertake any other duties as assigned.
入職條件
• 持有香港任何一所大學所頒授的學士學位，或具同等學歷，以主修市場推廣、傳訊、翻譯、廣告或相關學科為佳；
• 具備最少三年在市場推廣及傳訊、廣告或數碼推廣方面取得的全職工作經驗；
• 熟悉在數碼媒體及其他社交媒體平台上推出有效宣傳策略；
• 符合語文能力要求，即在綜合招聘考試兩份語文試卷（中文運用及英文運用）取得二級成績或具備同等成績（見註(a)至(c)）；
• 精通中英文翻譯；通曉其他語言者更佳；以及
• 精通中英文文書處理及以下應用程式：Microsoft Word、Excel及PowerPoint。
• 具備最少三年在市場推廣及傳訊、廣告或數碼推廣方面取得的全職工作經驗；
• 熟悉在數碼媒體及其他社交媒體平台上推出有效宣傳策略；
• 符合語文能力要求，即在綜合招聘考試兩份語文試卷（中文運用及英文運用）取得二級成績或具備同等成績（見註(a)至(c)）；
• 精通中英文翻譯；通曉其他語言者更佳；以及
• 精通中英文文書處理及以下應用程式：Microsoft Word、Excel及PowerPoint。
• A Bachelor’s degree from a Hong Kong university, or equivalent, preferably in marketing, communications, translation, advertising or a related field;
• A minimum of three years of relevant full-time work experience gained in marketing and communications, advertising or digital marketing;
• Familiarity of implementing effective strategies on digital media and other social media platforms;
• Meet the language proficiency requirements of “Level 2” results in the two language papers (Use of Chinese and Use of English) in the Common Recruitment Examination (CRE) or equivalent (see Notes (a) to (c));
• Proficiency in translation between English and Chinese; knowledge of other language(s) would be an advantage; and
• Proficiency in English and Chinese word processing, and in the applications of Microsoft Word, Excel and PowerPoint.
• A minimum of three years of relevant full-time work experience gained in marketing and communications, advertising or digital marketing;
• Familiarity of implementing effective strategies on digital media and other social media platforms;
• Meet the language proficiency requirements of “Level 2” results in the two language papers (Use of Chinese and Use of English) in the Common Recruitment Examination (CRE) or equivalent (see Notes (a) to (c));
• Proficiency in translation between English and Chinese; knowledge of other language(s) would be an advantage; and
• Proficiency in English and Chinese word processing, and in the applications of Microsoft Word, Excel and PowerPoint.
入職條件(註)
(a) 香港中學文憑考試中國語文科第5級或以上成績，會獲接納為等同綜合招聘考試中文運用試卷的二級成績。香港中學文憑考試英國語文科第5級或以上成績，會獲接納為等同綜合招聘考試英文運用試卷的二級成績。
(b) 香港高級程度會考英語運用科或General Certificate of Education (Advanced Level) (GCE A Level) English Language科C級或以上的成績，會獲接納為等同綜合招聘考試英文運用試卷的二級成績。香港高級程度會考中國語文及文化、中國語言文學或中國語文科C級或以上成績，會獲接納為等同綜合招聘考試中文運用試卷的二級成績。
(c) 在 International English Language Testing System (IELTS) 學術模式整體分級取得6.5或以上，並在同一次考試中各項個別分級取得不低於6的成績的人士，在 IELTS 考試成績的兩年有效期內，其IELTS成績可獲接納為等同綜合招聘考試英文運用試卷的二級成績。IELTS 考試成績必須在職位申請期內其中任何一日仍然有效。
(b) 香港高級程度會考英語運用科或General Certificate of Education (Advanced Level) (GCE A Level) English Language科C級或以上的成績，會獲接納為等同綜合招聘考試英文運用試卷的二級成績。香港高級程度會考中國語文及文化、中國語言文學或中國語文科C級或以上成績，會獲接納為等同綜合招聘考試中文運用試卷的二級成績。
(c) 在 International English Language Testing System (IELTS) 學術模式整體分級取得6.5或以上，並在同一次考試中各項個別分級取得不低於6的成績的人士，在 IELTS 考試成績的兩年有效期內，其IELTS成績可獲接納為等同綜合招聘考試英文運用試卷的二級成績。IELTS 考試成績必須在職位申請期內其中任何一日仍然有效。
