申請人須具備以下條件－ (a) 持有本港大學學士學位或同等學歷，以修讀新聞與傳播、市場推廣或相關學科為佳； (b) 能操流利英語、粵語及普通話，中、英文書寫能力優良；在香港中學文憑考試或香港中學會考中國語文科及英國語文科成績達第三級或以上，或達同等學歷； (c) 在取得學歷後具備最少八年有關市場傳訊、公關、市場推廣、廣告或項目管理的工作經驗，其中至少兩年擔任管理職位； (d) 具備良好表達能力和人際技巧；以及 (e) 在進行研究項目方面具備經驗者會獲優先考慮。

Candidates should have - (a) a Hong Kong bachelor’s degree, or equivalent, preferably in the field of journalism and communication, marketing or related disciplines; (b) an excellent command of spoken English, Cantonese and Putonghua, and written Chinese and English, with Level 3 or above in both Chinese Language and English Language in the Hong Kong Diploma of Secondary Education Examination (HKDSEE) or in the Hong Kong Certificate of Education Examination (HKCEE), or equivalent; (c) at least eight years’ post-degree working experience in marketing communications, public relations, marketing, advertising or event management, with a minimum of two years in managerial position; (d) strong presentation and interpersonal skills; and (e) experience in conducting research projects will be an advantage.