(1) To formulate marketing and sales strategies for Hong Kong stamps to achieve philatelic revenue target;
(2) To manage and develop various customised stamp products and services, and to develop the market for stamps and philatelic products;
(3) To develop and implement digital marketing programmes which cover website optimisation, social media strategy and video advertising;
(4) To plan and implement promotion programmes for new stamp issues and philatelic products including the above and below-the-line promotion activities, participation in stamp exhibitions held in the Mainland, locally and overseas, joint promotion with the relevant parties and exploring other sales channels;
(5) To assist in the development of strategies for various products and services, and devise diverse marketing programmes to achieve the targeted business result and market growth;
(6) To expand the reach of stamps and philatelic products in the community and educational institutions, and to plan and organise school seminars and inter-school competitions;
(7) To promote philately to the general public by every possible means;
(8) To research and report regularly on market needs and other postal administrations’ and agencies’ activities for inspiring new business insights and leveraging opportunities;
(9) To evaluate the financial performance, monitor the budget and conduct contract management effectively, monitor performance measures on a monthly basis and initiate remedial action if targets are not being achieved; and
(10) To manage and lead a team of marketing staff to achieve the agreed targets.

(1) A Bachelor’s degree in business administration, marketing or related disciplines from a Hong Kong university or equivalent;
(2) A minimum of 10 years’ post-qualification full time working experience, with at least 7 years in a management position related to project management or sales and marketing;
(3) Level 3 (Grade C before 2007) or above in both Chinese Language and English Language (Syllabus B before 2007) in the Hong Kong Diploma of Secondary Education Examination (HKDSEE) or the Hong Kong Certificate of Education Examination (HKCEE), or equivalent;
(4) Excellent verbal and written communication skills, proficient in computer skills;
(5) Strong leadership ability and interpersonal skills;
(6) Commercial mindset with foresight, innovation, proactiveness, and self-motivation;
(7) Excellent analytical, advisory and public speaking ability; and
(8) Proven project management/ sales and marketing track records and record of achievement.