申請人必須(a)持有香港任何一所大學頒發的市場學、公共關係、語言、傳訊、新聞或其他相關學系的學位，或具備同等學歷(註1)﹔(b)取得有關學歷後，具備至少兩年在大型企業、非政府組織、公關公司或政府部門的市場推廣、活動管理、企業傳訊、公共關係或客戶服務工作經驗﹔(c)中英文書寫及會話能力俱佳，及在香港中學文憑考試或香港中學會考的中國語文科和英國語文科中，均考獲第二級或以上成績，或具同等學歷(註2)﹔(d)處事謹慎，獨立工作能力強並能於壓力下工作﹔(e)具備良好的人際、溝通及談判技巧；以及(f)熟悉微軟辦公室、中英文文字處理等電腦應用軟件。

Candidates should have : (a) a degree from a Hong Kong university majoring in marketing, public relations, language, communication, journalism or related field, or equivalent (Note 1); (b) at least two years' post-qualification working experience in marketing, event management, corporate communications, public relations or customer service in sizeable corporations, Non-Government Organizations, public relations agents or government departments; (c) a good command of oral and written communication skills in both Chinese and English and met the language proficiency requirements of Level 2 or above in Chinese Language and English Language in the Hong Kong Diploma of Secondary Education Examination or Hong Kong Certificate of Education Examination (HKCEE), or equivalent (Note 2); (d) detail-minded, able to work independently and under pressure; (e) good interpersonal, communication and negotiation skills; and (f) familiar with PC applications such as MS Office, Chinese and English Work Processing.