申請人必須(a)持有香港任何一所大學頒發的市場學、公共關係、語言、傳訊、新聞或其他相關學系的學位，或具備同等學歷(註1)﹔(b)取得有關學歷後，具備至少三年在大型企業、非政府組織、公關公司或政府部門的市場推廣、活動管理、企業傳訊或公共關係工作經驗﹔(c)中英文書寫及會話能力俱佳，申請人須符合語文能力的要求，即在綜合招聘考試兩份語文試卷(中文運用及英文運用)取得一級成績，或具備同等成績(註2)﹔(d)處事謹慎，獨立工作能力強並能於壓力下工作﹔(e)具備良好的人際、溝通及談判技巧；以及(f)熟悉微軟辦公室、中英文文字處理等電腦應用軟件。

Candidates should have : (a) a degree from a Hong Kong university majoring in marketing, public relations, language, communication, journalism or related field, or equivalent (Note 1);
(b) at least three years' post-qualification working experience in marketing, event management, corporate communications or public relations in sizeable corporations, Non-Government Organizations, public relations agents or government departments; (c) a good command of oral and written communication skills in both Chinese and English and met the language proficiency requirements of Level 1 in the two language papers (Use of Chinese and Use of English) in the CRE, or equivalent (Note 2); (d) detail-minded, able to work independently and under pressure; (e) good interpersonal, communication and negotiation skills; and (f) familiar with PC applications such as MS Office, Chinese and English Word Processing.