(a) to assist in preparing and carrying out the mass publicity plans, promotional messages, sectoral/skill-based pitching materials, and information on government support to specific businesses, in both conventional and online approaches, to proactively reach out to target talents;
(b) to assist in preparing the promotional content at HKTE’s online platform and conducting the regular updates;
(c) to assist in carrying out publicity and engagement plans with Hong Kong Economic and Trade Offices in the Mainland and overseas and work out suitable events and projects having regard to the characteristics of talent groups in different markets;
(d) to assist in liaising with consultants and service providers in delivering approved strategies on publicity, marketing and engagement and carry out contract management in the execution process;
(e) to assist in handling the administration matters of the Publicity and Marketing Section, including personnel, accommodation, office equipment, records management, accounts and finance, general enquiries and complaints; and
(f) to perform any other duties as assigned by senior officers.

Candidates must be permanent residents of the Hong Kong Special Administrative Region (HKSAR) at the time of appointment and should have –

(a) a Bachelor’s degree preferably in journalism, public relations, marketing, advertising or other related discipline from a university in Hong Kong, or equivalent;
(b) a minimum of two years’ relevant full-time post-qualifications work experience in corporate communications, media, public relations, marketing, advertising, social media or related fields;
(c) met the language proficiency requirements of Level 2 in the two language papers [Use of Chinese (UC) and Use of English (UE)] in the Common Recruitment Examination (CRE), or equivalent;
(Note: Level 5 or above in Chinese Language of the Hong Kong Diploma of Secondary Education Examination (HKDSEE); or Grade C or above in Chinese Language and Culture or Chinese Language and Literature of the Hong Kong Advanced Level Examination (HKALE), are accepted as equivalent to Level 2 in the UC paper of the CRE;
Level 5 or above in English Language of the HKDSEE; or Grade C or above in Use of English of the HKALE; or Grade C or above in English Language of the General Certificate of Education (Advanced Level) (GCE A Level), are accepted as equivalent to Level 2 in the UE paper of the CRE.)
(d) good interpersonal and communication skills with good command of both written and spoken English and Chinese (Cantonese and Putonghua); and
(e) good knowledge and skills in creating and designing social media content, and proficiency in using computer software applications such as Illustrator, Photoshop, After Effects and Premiere Pro.