(a) To analyse the public sentiments on social medial platforms, including but not limited to Facebook, Instagram and YouTube, etc.;
(b) To assist in determining contents to be used on the Environment and Ecology Bureau’s social media platforms, particularly regarding the Secretary for Environment and Ecology, taking into consideration the public sentiments;
(c) To design graphical contents of the social media platforms;
(d) To produce video contents and take photos for posts to be issued on the social media platforms;
(e) To conduct researches on local and overseas practices in respect of the use of social media and any project areas as directed; and
(f) To assist in publicity activities related to the social media platforms of the Environment and Ecology Bureau.

Applicants should: –
(a) have a bachelor’s degree in design, media or journalism from a Hong Kong university, or equivalent;
(b) have at least 2 years of full-time post-qualification work experience, including at least 1 year of such work experience in government departments or public organisations, in design or media or journalism, including managing social media platforms and copywriting;
(c) meet the language proficiency requirement of Level 2 or above in English Language and Chinese Language in the Hong Kong Diploma of Secondary Education Examination (HKDSEE) or the Hong Kong Certificate of Education Examination (HKCEE), or equivalent (See Note);
(d) be well-versed with IT skills, social media and multi-media tools (including MS Word, Excel, PowerPoint, graphic design and video editing software such as Adobe Photoshop, Illustrator, Lightroom, InDesign, Premiere, After Effects, and Final Cut Pro, etc);
(e) have good knowledge of social media management and experience in operating social media accounts/pages for business use (such as YouTube, Facebook, Instagram and their advertising platforms); preferably familiar with Chinese social media platforms, including WeChat, Weibo and Xiaohongshu;
(f) have good knowledge of creating, shooting and editing video and images, infographics and writing captions and posts on social media platform and skills in using design software;
(g) have effective research skills, including the use of online resources;
(h) have keen interest in and good knowledge of environmental/food and environmental hygiene policy would be an advantage.

(Note:“Grade E” in Chinese Language and English Language (Syllabus B) in the HKCEE before 2007 are accepted administratively as comparable to “Level 2” in Chinese Language and English Language in the 2007 HKCEE and henceforth.)