職責
(1) 協助籌備及執行銷售及廣告計劃,推廣特快專遞服務以達業務指標;
(2) 統籌有關生產及分發宣傳品,與供應商建立及維持關係,以便生產特定的營銷物品及推廣物品;
(3) 發展及執行產品開發活動,統籌及與相關的機構商討,以確保維持產品對公眾的吸引力;
(4) 評估活動成效及整理市場調查資料,以分析活動在市場的競爭力,與其他郵政機關及市場參與者的服務基準作比較; 以及
(5) 監察網頁資料、擬定統計數據及報告、處理查詢及投訴。
(1) To assist in preparation and implementation of marketing and advertising plans for Speedpost products/services to meet business target;
(2) To coordinate the production and distribution of promotional materials, create and maintain marketing vendor relationships for production of premiums and marketing materials;
(3) To develop and execute product launching activities, liaise and coordinate with internal units and external parties to ensure the effectiveness of maintaining the product appeal to the public;
(4) To evaluate programme effectiveness and collate market research information in competitive analysis, and benchmark with other postal administrations and/or the market players; and
(5) To monitor the website, prepare statistical data and reports, handle external enquiries and complaints.
入職條件
(1) 持有本港大學頒授的認可學士學位,或具同等學歷,以工商管理、市場學或相關學科的學士學位尤佳;
(2) 在香港中學文憑考試或香港中學會考中國語文科和英國語文科(2007年以前為「課程乙」)取得第3等級(2007年以前為「C級」)或以上成績,或具備同等成績;
(3) 取得上述學歷資格後,累積不少於兩年在商界的市場推廣及/或產品拓展經驗,具國際消費品或貨運代理商業務經驗尤佳;
(4) 具備優秀的口頭和書面溝通能力,並熟悉電腦操作技巧;
(5) 靈活變通,且具備敏銳的商業觸角;
(6) 具備卓越的組織、人際關係、項目策劃/協調技巧:以及
(7) 能獨立工作,有自我推動的能力,並須積極投入團隊工作。
(1) A recognized Hong Kong bachelor degree, preferably in Business Administration, Marketing, or related discipline, or equivalent.
(2) Level 3 (Grade C before 2007) or above in both Chinese Language and English Language (Syllabus B before 2007) in the Hong Kong Diploma of Secondary Education Examination (HKDSEE) or Hong Kong Certificate of Education Examination (HKCEE), or equivalent;
(3) A minimum of 2 years’ post-qualification commercial experience in marketing and/or product development, preferably with experience in international consumer goods or freight forwarding business industries;
(4) Excellent verbal and written communication skills and proficient in computer skills;
(5) Highly versatile with sharp business acumen;
(6) Good organizing, interpersonal, project planning/coordination skills; and
(7) Able to work independently and demonstrate qualities of a committed and self-motivated team player.
入職條件(註)
(1)香港中學文憑考試應用學習科目(最多計算兩科)「達標並表現優異」成績,以及其他語言科目C級成績,會被視為相等於新高中科目第3級成績;香港中學文憑考試應用學習科目(最多計算兩科)「達標」成績,以及其他語言科目E級成績,會被視為相等於新高中科目第2級成績。
(2)有關科目可包括中國語文及英國語文科。
(3)2007年前的香港中學會考中國語文科和英國語文科(課程乙) C級及E級成績,在行政上會分別被視為等同2007年或之後香港中學會考中國語文科和英國語文科第3級和第2級成績。