申請人須－ (a) 持有本港大學學士學位或同等學歷。主修數位通訊、公共關係、傳播、工商管理、市場推廣或新聞學者佔優； (b) 中、英文講寫能力俱佳，通曉普通話者尤佳； (c) 符合語文能力要求，即在香港中學文憑考試或香港中學會考中國語文科和英國語文科考獲第3級或以上成績，或具同等成績 (註)； (d) 在取得有關學歷後，具備最少六年在企業、非政府機構、公關公司或政府部門從事有關公共關係、市場推廣、廣告宣傳、策劃活動、機構傳訊或媒體管理的工作經驗。具備處理數位通訊經驗者將獲優先考慮； (e) 具備良好電腦應用知識，包括MS Office及中文文書處理，通曉人工智能(AI)者尤佳；及 (f) 熟識嶄新媒體使用和社交媒體策略規劃方面的市場慣例，如具備網上平台管理及社交媒體宣傳的經驗則更佳。

Candidates should– (a) possess a bachelor's degree from a Hong Kong university, or equivalent. Majoring in digital communication/ public relations/ communication/ business administration/marketing/ journalism will be an advantage; (b) be fluent in Cantonese and English, and preferably possess a good command of Putonghua ; (c) met the language proficiency requirement of level 3 or above in Chinese Language and English Language in Hong Kong Diploma of Secondary Education Examination (HKDSEE) or Hong Kong Certificate of Education Examination (HKCEE), or equivalent (Note); (d) have a minimum of six years' post-qualification work experience in public relations, marketing, advertising, event management, corporate communications or media management in corporations, non-governmental organisations, public relations agencies or government departments. Experience in handling digital communication will be considered with priority; (e) be proficient in computer knowledge and skills, including MS Office and Chinese word processing, and preferably process knowledge in Artificial Intelligence (AI); and (f) good understanding of market practice in the use of new media and planning of social media strategy, preferably with online platform management and social media promotion experience.