社交媒體主任會與新聞組及其社交媒體承包商緊密合作： (一) 為漁護署設計及執行內容策略，並在多個社交媒體平台上建立帖文； (二) 提供中英文圖片說明﹔ (三) 使用數碼單鏡反光相機(DSLR)拍照、編輯相片並為社交媒體帖文製作圖像﹔ (四) 擴大對社區、傳媒和社交媒體影響者的宣傳； (五) 監察社交媒體平台，並在有需要時提供後續行動建議； (六) 監察社交媒體工具、應用程式、頻道的發展趨勢、設計和策略，並據此向新聞組提出建議； (七) 執行與漁護署社交媒體平台相關的其他職責；及 註：或須在不同地點（包括戶外）工作、超時工作和正常辦公時間以外（包括星期六、日和公眾假期）工作
職責
A Social Media Officer will work closely with the Information Unit (IU) and its social media contractor to –
- 1.design and execute content strategies and create posts for the AFCD on various social media platforms;
- 2.prepare Chinese and English captions;
- 3.take photos with Digital Single Lens Reflex cameras (DSLR), edit photos, and produce visuals for social media posts;
- 4.expand outreach effort to community, press and social media influencers;
- 5.monitor social media platforms, and provide suggestions on follow-up action when necessary;
- 6.monitor trends in social media tools, applications, channels, design and strategy and advise IU accordingly;
- 7.perform any other duties related to social media platforms of the AFCD as assigned; Note: May be required to perform work at different venues (including outdoor), work overtime and outside normal office hours (including Saturdays, Sundays, and public holidays).
入職條件
申請人必須： (一) 持有香港任何一所大學頒授的學士學位，或同等學歷，並主修傳理學、公共關係、創意媒體、市場學或相關學科； (二) 符合語文能力要求，即在香港中學文憑考試或香港中學會考中國語文科和英國語文科考獲第2級
註] 或以上成績，或具同等成績；
(三) 過去五年內至少連續兩年有與社交媒體相關的全職工作經驗；
(四) 具備在社交媒體（例如Facebook、Instagram、WhatsApp、微信、微博、小紅書和抖音）創作內容和撰寫標題的知識；
(五) 具備使用數碼單鏡反光相機(DSLR)的知識與經驗；
(六) 具備照片編輯及設計軟體（例如Photoshop和Illustrator）的知識；及
(七) 能夠在正常辦公時間以外（包括星期六、星期日和公眾假期）的時間和壓力下高效和耐心地應付突發工作，並具有與從前線到管理層的各級同事進行有效溝通的能力。
註:
2007年前的香港中學會考中國語文科和英國語文科(課程乙)E級成績，在行政上會被視為等同2007年或之後香港中學會考中國語文科和英國語文科第2級成績。
Applicants should -
- (a)have a bachelor degree in communications/ public relations/ creative media/ marketing, or relevant subjects from a Hong Kong university or equivalent;
- (b)have met the language proficiency requirements of Level 2
Note] or above in Chinese Language and English Language in HKDSEE or HKCEE, or equivalent;
- (c)have at least two consecutive years of full-time work experience relevant to social media in the past five years
- (d)possess knowledge in creating contents and writing captions for social media platforms such as Facebook, Instagram, WhatsApp, WeChat, Weibo, Xiaohongshu and Douyin;
- (e)possess knowledge and experience in using Digital Single Lens Reflex cameras (DSLR);
- (f)possess knowledge in photo editing and some design software, such as Photoshop and Illustrator; and
- (g)be efficient and patient to work under pressure and outside normal office hours (including Saturdays, Sundays, and public holidays) on ad hoc assignments, and have the flexibility and ability to communicate effectively with colleagues at all levels from frontline operation to management.
Note: ‘Grade E’ in Chinese Language and English Language (Syllabus B) in the HKCEE before 2007 is accepted administratively as comparable to ‘Level 2’ in Chinese Language and English Language in the 2007 HKCEE and henceforth.
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