- (a)制訂策略性的傳訊及市場推廣計劃,內容包括使用社交媒體、加深市民對食物安全中心的形象、目標和新措施的認識;(b)監督和監察各項公關活動推廣工作的傳訊策略和程序,當中包括使用社交媒體;(c)與本地傳媒、持份者、社會人士及海外人士(包括訪客和工作伙伴)有效聯絡,以便共用資訊和統籌活動;(d)擬備新聞稿、演辭和對外通訊稿件;(e)策劃和籌辦宣傳活動;以及(f)就設計和推行活動的事宜與服務供應商聯絡。
職責
- (a)To develop a strategic communication and marketing plan, including utilization of social media, to enhance public awareness of Centre for Food Safety’s image, objectives and new initiatives;
- (b)To Oversee and monitor communication strategies and processes for promoting full range of public relations programmes including utilization of social media;
- (c)To liaise effectively with local media, stakeholders, community and overseas parties including visitors and working partners for information sharing and activity coordination;
- (d)To prepare press releases, speeches and articles for external communications;
- (e)To plan and organize promotion events and activities; and
- (f)To liaise with service vendors on designing and executing programmes.
入職條件
申請人必須(a)持有傳訊或相關學科的大學學位;
- (b)
- (i)在香港中學文憑考試中國語文科和英國語文科考獲第3級或以上成績,或具同等學歷;或(ii)在香港中學會考中國語文科和英國語文科考獲第3級/C級或以上成績(註1),或具同等學歷;(c)在取得有關學歷後至少有五年工作經驗,當中至少三年是公共關係、傳媒關係、使用社交媒體和活動管理方面的工作經驗;以及(d)能在壓力下工作和在同一時間管理多個項目,談吐得體,性格外向,主動兼且具備良好的社交技巧,懂得自我激勵,並能在緊迫的限期內完成工作。
Candidates should have
- (a)university degree in Communications, or related discipline;
- (b)
- (i)Level 3 or above in Chinese Language and English Language in the Hong Kong Diploma of Secondary Education Examination (HKDSEE), or equivalent; or
- (ii)Level 3 / Grade C or above in Chinese Language and English Language in the Hong Kong Certificate of Education Examination (HKCEE) (Note 1), or equivalent;
- (c)a minimum of 5 years’ post-qualification working experience, with at least 3 years in areas of public relations, media relations, utilization of social media and event management; and
- (d)be able to work under pressure and manage multiple projects at one time, presentable, outgoing, with initiative and excellent interpersonal skills, and self-motivated and be able to meet tight deadlines.
入職條件(註)
- (1)就聘任而言,2007年前的香港中學會考中國語文科和英國語文科(課程乙)‘C級’成績,在行政上會視為等同2007年或以後香港中學會考中國語文科和英國語文科‘第3級’成績。



