Invest Hong Kong (InvestHK) is looking for a proactive, experienced and enthusiastic candidate to join our Branding and Content team as Vice President.

Your key role is to assist the team in implementing marketing and communications strategies for attracting Chinese Mainland and overseas businesses to invest in Hong Kong through content marketing, as well as working with colleagues across InvestHK Headquarters, Chinese Mainland and overseas offices, stakeholders and business partners.

You will need to demonstrate:

• (a)proven experience in content marketing, copywriting, translation as well as planning and implementing marketing and social media campaigns;
• (b)excellent writing and communications skills in English and Chinese;
• (c)proficiency in liaising with internal and external stakeholders and vendors; and
• (d)ability of working independently, excellent problem-solving skills and attention to detail, a proactive attitude, good interpersonal and co-ordination skills, strong business acumen and work ethics.

Duties

• (a)To develop and update marketing materials for InvestHK, taking into account new government policies and the latest developments in Hong Kong’s business environment;
• (b)To provide support to content marketing, including editing, translating and proofreading of marketing collaterals and publications;
• (c)To develop, design and prepare social media posts with graphics across different social media channels;
• (d)To identify, manage and work with external agencies, including production houses and vendors, on advertisement artwork and other marketing collaterals;
• (e)To co-ordinate with Headquarters, as well as Chinese Mainland and overseas teams and compile reports;
• (f)To provide administrative support, such as handling procurement matters and settle payments; and
• (g)To perform any other duties as assigned by senior officers.

• (a)Three years of relevant full-time work experience gained in marketing and communications, advertising or editorial roles;
• (b)A Bachelor’s degree from a Hong Kong university, or equivalent, preferably in journalism, marketing, communications, translation, advertising or a related field;
• (c)Proficiency in photo editing / graphic design tools (e.g. Adobe Suite, Canva) is preferred;
• (d)Familiarity of implementing effective strategies on digital media and other social media platforms;
• (e)Meet the language proficiency requirements of “Level 2” results in the two language papers (Use of Chinese and Use of English) in the Common Recruitment Examination (CRE) or equivalent (see Notes
• (a)to (c));
• (f)Proficiency in translation between English and Chinese; knowledge of other language
• (s)would be an advantage; and
• (g)Proficiency in English and Chinese word processing, and in the applications of Microsoft Word, Excel and PowerPoint.