（甲） 申請人須持有香港認可之大學學位或具同等學歷，並主修以下其中一科： 傳播、新聞、市務推廣或文化研究； （乙） 申請人須在香港中學文憑考試或香港中學會考中國語文科及英國語文科考獲第3等級或以上成績，或具同等學歷 (見註)；及 （丙） 申請人須操流利英語及廣東話，能操流利普通話或可獲優先考慮。

(a) Applicants should have a degree from a Hong Kong university, or equivalent, for which should be major in one of the following subjects: Communication, Journalism, Marketing or Cultural Studies; (b) Applicants should have Level 3 or above in Chinese Language and English Language in the Hong Kong Diploma of Secondary Education Examination, or the Hong Kong Certificate of Education Examination (HKCEE), or equivalent (see Note); and (c) Applicants should be fluent in spoken English and Cantonese. Fluency in Putonghua may be an advantage.