Invest Hong Kong is looking for a dynamic and high-calibre individual to join our Greater Bay Area Business Development team to attract and support international companies to set up in the Guangdong-Hong Kong-Macao Greater Bay Area (GBA) through Hong Kong, with a particular focus on lifestyle and creative industries (LCI).

GBA offers exciting business opportunities to companies around the world, and Hong Kong is an ideal platform for international companies to access the region. You will organise investment promotion events for overseas investors, targeting those in the consumer products, tourism and hospitality and creative industries sectors, conduct research on the latest investment and business landscape of the GBA and advise international companies how they can expand their businesses into the GBA through Hong Kong.

You will need to demonstrate: • solid knowledge and experience in formulating and executing promotion campaigns in the Mainland and overseas; • excellent skills to translate the business opportunities of the GBA into investment promotion and marketing programmes that appeal to our target audiences; • excellent communication skills and proven ability to conduct research related to the GBA and LCI; • strong business acumen and marketing skills with demonstrable knowledge and keen interest in the LCI; • proven track record of forging, developing and managing strong collaboration with key stakeholders; and • knowledge of Mainland GBA cities’ and Hong Kong’s business environment.

Duties

• (i)To attract international companies to set up in GBA via Hong Kong;
• (ii)To generate leads through organising investment promotion events with overseas offices and/or consumer products, creative industries and tourism and hospitality teams;
• (iii)To assist these sector teams to complete projects through providing sector-specific advice and assistance related to the GBA;
• (iv)To conduct research and equip colleagues with consumer products, creative industries and tourism and hospitality related sector-specific knowledge related to GBA, Association of Southeast Asian Nations, Regional Comprehensive Economic Partnership, Belt and Road Initiative and other global economic and investment trends;
• (v)To engage and develop partnerships with key stakeholders, including counterparts and business associations across the GBA so as to generate synergies, maximise work effectiveness, and enhance investment support service quality;
• (vi)To prepare case studies to showcase how overseas companies successfully expand into the GBA via Hong Kong; and
• (vii)To perform other ad hoc duties as required.

The position may require some investment promotion visits in the Mainland and overseas.

• (a)A Bachelor's degree from a Hong Kong university or equivalent, preferably in Business Administration, Finance, Economics, Law, Accounting, Marketing or related field. A higher degree would be an advantage;
• (b)Minimum five years of relevant full-time work experience gained in consumer products, creative industries and/or tourism and hospitality;
• (c)Work experience in Mainland GBA cities would be an advantage;
• (d)Knowledge and good understanding of Hong Kong’s and Mainland’s business environment, knowledge of and experience in investment promotion, marketing communications or economic development would be an advantage; and
• (e)Excellent English and Chinese written communication skills. Fluency in English, Cantonese and Putonghua is a must.