- (i)支援金融科技小組製作平面設計及市場推廣材料(例如:標誌、海報、傳單、照片、短片、印刷和數碼廣告、通訊等);
- (ii)為金融科技數碼營銷推廣平台(包括網站和社交媒體帖子如Facebook、LinkedIn、微博、微信等)構思平面設計的內容,並支援金融科技小組的市場推廣、公共關係及活動籌劃工作;
- (iii)管理各種數碼營銷推廣及社交媒體的日常運作,以增加社交平台的追隨者及更積極參與金融科技生態系統的所有平台;
- (iv)負責内部策劃及製作金融科技短片;及
- (v)製備與金融科技相關的藝術作品。
投資推廣署
數碼市場推廣經理(金融科技)(參考編號:IPE/01/2018)
Manager, Digital Marketing (Fintech) (Ref: IPE/01/2018)
月薪 : 港幣42,410元
職責
- (i)To support the Fintech Team to create graphic design and marketing collaterals (e.g. logos, posters, leaflets, photography, video, print and digital advertising, newsletters, etc.);
- (ii)To design graphics content for Fintech digital marketing platforms including website and social media posts (e.g., Facebook, LinkedIn, Weibo, WeChat, etc.) and to support the marketing, public relations and events of the Fintech Team;
- (iii)To manage the daily maintenance of various digital marketing and social media to grow followers and increase engagement across all platforms in the Fintech ecosystem;
- (iv)To plan for and produce Fintech videos in-house; and
- (v)To prepare and produce related artwork.
入職條件
- (a)持有香港任何一所大學頒授的學士學位或同等學歷,主修平面設計、新聞、市場推廣、語文、傳訊或相關科目;如具備更高學歷更佳;
- (b)符合語文能力的要求,即在綜合招聘考試兩份語文試卷(中文運用及英文運用)取得二級成績,或具備同等成績 [見註(a)至(c)];
- (c)具備最少五年與平面設計、市場推廣及傳訊、金融科技或金融服務相關的工作經驗,以及三年與社交媒體、短片及數碼營銷推廣相關的工作經驗;
- (d)能夠純熟地在社交媒體平台(如LinkedIn、Twitter、Facebook和微信等)上推行有效的宣傳策略,並熟悉短片製作及攝影;
- (e)具備負責產品構思到執行的處理項目經驗(必須提交過往作品以作證明);
- (f)精通Adobe Creative Suite(InDesign,Photoshop和Illustrator);及
- (g)必須操流利英語、粵語及普通話。通曉其他語言如日語、法語或德語更佳。
- (a)A bachelor degree from a Hong Kong university or equivalent, preferably in graphic design, journalism, marketing, languages, communications or a related field; a higher degree will be an advantage;
- (b)Meet the language proficiency requirements of “Level 2” results in the two language papers (Use of Chinese and Use of English) in the Common Recruitment Examination (CRE) or equivalent (see Note
- (a)to (c));
- (c)Minimum five years of relevant experience in graphic design, marketing and communications, Fintech or financial services and three years of relevant experience gained in social media, video and digital marketing;
- (d)Familiarity of implementing effective strategies on social media platforms such as LinkedIn, Twitter, Facebook, WeChat, etc, video production and photography;
- (e)Demonstrable previous experience in handling projects from ideation to product execution (should submit past work as a proof);
- (f)Excellence in Adobe Creative Suite (InDesign, Photoshop, and Illustrator); and
- (g)Fluency in English, Cantonese and Putonghua is a must. Proficiency in another language such as Japanese, French or German will be an advantage.
入職條件(註)
- (a)香港中學文憑考試中國語文科第5級或以上成績會獲接納為等同綜合招聘考試中文運用試卷的二級成績。香港中學文憑考試英國語文科第5級或以上成績會獲接納為等同綜合招聘考試英文運用試卷的二級成績。
- (b)香港高級程度會考中國語文及文化、中國語言文學或中國語文科C級或以上的成績會獲接納為等同綜合招聘考試中文運用試卷的二級成績。香港高級程度會考英語運用科或General Certificate of Education (Advanced Level) (GCE A Level) English Language科C級或以上的成績會獲接納為等同綜合招聘考試英文運用試卷的二級成績。
- (c)在 International English Language Testing System (IELTS) 學術模式整體分級取得6.5或以上,並在同一次考試中各項個別分級取得不低於6的成績的人士,在 IELTS 考試成績的兩年有效期內,其IELTS成績可獲接納為等同綜合招聘考試英文運用試卷的二級成績。IELTS 考試成績必須在職位申請期內其中任何一日仍然有效。



