The Senior Public Relations and Publicity Officer’s duties include:

• (a)to promote and enhance public awareness and understanding of the social capital concept;
• (b)to assist the CIIF Committee in the planning and execution of the strategic brand-building, promotional and development plan;
• (c)to organise promotional events and community educational and engagement programmes, including CIIF Forum, Social Capital Builders Award Scheme, seminars or workshops, media briefings, and preparation of publicity materials, etc.;
• (d)to manage and develop the Social Capital Institute;
• (e)to oversee the development of CIIF website and social media platforms including but not limited to Facebook, Instagram, LinkedIn and YouTube;
• (f)to liaise with various stakeholders, including CIIF project teams and their collaborators, corporates, schools, local community organisations and the media in the promotion of social capital concept;
• (g)to supervise and provide coaching to subordinates; and
• (h)to provide support to the CIIF Committee and Sub-Committees and the CIIF Secretariat as and when necessary.

Candidate should:

• (a)have a Bachelor’s degree from a Hong Kong university, or equivalent, preferably in the fields of journalism, communication, marketing or event management;
• (b)have attained Level 3 or above in Chinese Language and English Language in the Hong Kong Diploma of Secondary Education Examination (HKDSEE) or the Hong Kong Certificate of Education Examination (HKCEE), or equivalent [See Notes
• (1)and (2)];
• (c)have at least 6 years’ post-degree full-time work experience in the areas of promotion and publicity, public relations, branding and/or Corporate Social Responsibility. Relevant work experience obtained in Government Bureaux/Departments, public bodies, charities or non-governmental organisations would be an advantage;
• (d)have experience in engaging and collaborating with a wide spectrum of stakeholders including non-governmental organisations, local community organisations, corporates, education sector, media and/or the public. Having good knowledge about the social capital concept would be an advantage [See Note (3)];
• (e)be experienced in conducting public speech, presentation, talks/workshops and organising large-scale events/activities;
• (f)be proficient in written and spoken English and Chinese;
• (g)have good communication, interpersonal and leadership skills and strong analytical and coordinating ability;
• (h)have good knowledge of computer software applications, including MS Word (English and Chinese), Excel and Powerpoint; and
  • (i)be able to work as a team member, but operate independently without much supervision, and have the capacity for multi-tasking and be able to operate effectively under pressure.